Tasmia  is a UX Design Leader focused on experience strategy and data-driven product design.

Currently designing at AutoZone.
Previously at America’s Test Kitchen and Partners HealthCare.

Recent work

What people are saying

  • A woman in a dark suit in standing against white background.

    Anna Graham

    SENIOR UX RESEARCHER
    AutoZone

    Unsurprisingly, Tasmia is a champion for user-centered decision making. I have regularly seen her use her direct, yet empathetic communication style to re-align stakeholders, avoiding miscommunications and keeping projects on track. From sharing how project scope will impact design decisions to being an active note taker during testing sessions, her enthusiasm for the design + research partnership is an inspiration to others.

  • A man wearing a dark suit and white shirt smiling against a blue background.

    Connor Hills

    SENIOR PRODUCT MANAGER
    AutoZone

    Tasmia’s ability to translate complex requirements into elegant design solutions consistently exceeded expectations. She has a vibrant positive attitude, and a tremendous work ethic which inspired confidence and trust in delivering the best possible product for our users and the business. She can consistently be relied upon as someone who can work high-priority and high-visibility features to drive value.

  • A smiling woman with short, curly brown hair, wearing a navy blue top in front of a blurred multicolor background.

    Carla Fields-Richardson

    EXECUTIVE DIRECTOR
    Reading with Mrs. Richardson

    Tasmia is a dream! She took on leading and creating a new design for our organization’s new website. Our website, content, layout, design, and work would not be possible without Tasmia’s help and knowledge!

  • A man with dark hair and a beard wearing a blue patterned blazer and a light-colored collared shirt, standing with arms crossed against a gray background and smiling.

    Alexis Herlanda Mendoza

    FRONT-END ENGINEER
    AutoZone

    I've witnessed Tasmia’s excellence as a UX designer, in the quality of her design work and her natural leadership. She has genuine curiosity to understand tech constraints, actively learns programming patterns/concepts and proactively creates continuous channels to resolve issues before escalation. Her mindset results in beautiful designs and efficiency that’s easy to implement.

  • A young Black woman with dreadlocks and a septum piercing, smiling and looking at the camera, wearing a light pink blazer over a gray turtleneck, with layered necklaces, in a modern office setting.

    Stormi O'Bryant

    SOFTWARE DEVELOPER
    Backrs

    Tasmia is amazing! Tasmia's UX/UI skill was a valuable asset for our group, as well as every other group that she lent her talents to! I was in awe of her ability to be so giving to so many other organizations, working hard to be as helpful as she could be in the short time period that we had. As a UX/UI designer and team member, Tasmia has my highest recommendation!

  • A woman with long black hair, glasses, earrings, wearing a dark blazer over a red top, standing in front of a red wall with partial white letters.

    Dharmika Thummuri

    FRONT-END LEAD
    AutoZone

    Tasmia is a highly skilled designer and a great collaborator.

    She is always willing to help developers with design related questions and makes sure everyone has clarity. She stays involved throughout the development process to support the teams.

  • A woman with brown, shoulder-length hair, wearing green glasses and earrings, smiling, against a yellow background.

    Mary Frances Jones

    HEAD OF PRODUCT & DESIGN
    Roadie

    I found Tasmia to be extremely thoughtful and hardworking, with a natural empathy for Users that was reflected in her design work. I welcome the opportunity to work with her again and would highly recommend her for any UX team in search of an energetic user researcher or business analyst.

  • Portrait of a woman with dark hair in a ponytail wearing a black top, with a green and white background and the hashtag #OPENTOWORK.

    Andrea Churchville

    FRONT-END DEVELOPER
    Linda Parham Ministries

    I had the opportunity to volunteer with Tasmia for GiveCamp 2023. She laid the foundation for our team of developers with her expert-level experience in UX design and strategy planning. Her hardworking and positive attitude has made the whole weekend long event a fun and rewarding experience! Hope to work with Tasmia again in the future!