Collierville Community Justice
Collierville Community Justice (CCJ) is a diverse and intergenerational coalition of residents in Collierville, TN, working for racial and economic justice in the community. CCJ and I teamed up to design a new website that reflects the understated parts of the city’s history and the inclusive movement that CCJ hopes to strengthen currently.
An Avenue for Historical Accuracy & Digital Outreach
CCJ believes that there are systems and institutions in place that are legacies of the ethnic and class-based discrimination of Collierville’s past. They aim to dismantle internal, interpersonal, communal, and global systems and policies that harm BIPOC by amplifying the voices of underrepresented communities.
In order to improve equity and inclusiveness, CCJ wanted to create a website where they would post routinely updated historical facts about Collierville history, and to call for volunteers for:
Diversity and inclusion efforts to unite Collierville residents regardless of their background
Sharing a more inclusive account of Collierville’s history to include people of diverse backgrounds, races, and ethnicities
Mutual aid efforts (such as food charity drives and soup kitchens)
Housing assistance to long-term residents
Investing in youth voices to close the generational gap between Collierville’s current town officials and its youngest and most diverse demographic
Election reform
Features
How do we invite people to our causes and events without jeopardizing our team’s safety?
The CCJ team was interested in creating a calendar of events for prospective volunteers and supports to view and RSVP but expressed concern for their physical safety for any rallies, protests and other peaceful gathers being disrupted by parties/organizations who are passionately against their cause.
In order to advertise past accomplishments but still prompt curious prospectives to initiate a conversation with a CCJ representative, the best course of action was to pull in photos of past events from social media and have a “Contact Us” form on the website’s Join page.
Outcomes
Follow CCJ’s latest efforts! Visit CCJ’s website, completed by November 2021 via Squarespace: www.colliervillejustice.org
Their previous website was hosted by Wix.
CREDITS
Client: Collierville Community Justice core team
Design Lead: Tasmia Noor